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Case Studies

Sharing The "Why" Behind The What

 
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Blum’s Landing

The heart of a free veterans bed-and-breakfast is brought to life through video

How do you tell the story of a business or organization whose story spans across decades? A short video story has the power to share that message. That’s what Jan and Terry Blumberg, owners of Blum’s Landing, decided to do, and their story reached 21,000 people on social media through a short video.

Blum’s Landing is bed and breakfast retreat for veterans and their families to enjoy the beauty and the tranquility of Northern Michigan. The founders Terry and Jan Blumberg were looking for a way to tell the story of Blum’s Landing to donors, sponsors, and volunteers.

Together with the Blumberg’s, we created a short film that told their story. The film reached 21,000 people via social media and allowed Terry and Jan to have a piece of Blum’s Landing they could share with anyone.

“Our hearts just pumped with pride, there were tears in our eyes, and smiles on our faces when we watched the final cut. The essence of what our mission is about was captured in the story told.”

– Jan and Terry Blumberg, Owners

 
BRAND STORY FILMMia Hagerty